The Savvy Team

Savvy is Tokyo's foremost platform for women looking for the latest scoop on what's new in fashion, food and fun in this great city. We seek out the best hidden shops, the coolest bars and the most cutting-edge salons in order to bring inspiration and knowledge to our savvy readers. Our content is fresh and our opinions are honest—just like you wouldn't lie to your best friend, you can trust us not to lie to you.

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Articles By The Savvy Team

Savvy's Guide To Stress-Free Grocery Shopping

Reading Japanese Food Labels: Kanji Cheatsheet

February 5, 2025 | Art & Culture, Lifestyle

Demons Out, Fortune In!

Setsubun: Japan’s Beloved Bean-Throwing Holiday

January 27, 2025 | Art & Culture, Lifestyle

A Youth's Rite of Passage

Seijin No Hi: Coming Of Age Day in Japan

January 11, 2025 | Art & Culture, Lifestyle

Happy New Year To Our Readers! With Love, From The Savvy Team

Savvy Tokyo’s Most Loved ‘Life in Japan’ Articles of 2024

December 31, 2024 | Trending

A Wish For Good Fortune

Otoshidama: New Year’s Money for Kids in Japan

December 28, 2024 | Art & Culture, Families, In Season

Escape The Cold

Unique Japanese Goods to Warm You Up This Winter

December 26, 2024 | Health, In Season, Lifestyle

Drinking in Style

7 Japanese Nomikai Don’ts To Keep in Mind

December 16, 2024 | Art & Culture, Food, Lifestyle

Find Your Savviest Seasonal Buys At These Holiday Markets

Best Christmas Markets In And Around Tokyo

November 26, 2024 | Families, In Season, Lifestyle

Savvy's Guide To A City Of Light

Tokyo’s Winter Illuminations For 2024-25

November 19, 2024 | In Season, Lifestyle

The Timeless Elegance of Japanese Culture Reshaped

Kimono Turned Into Graceful Modern Dresses

November 14, 2024 | Art & Culture, Style & Beauty, Lifestyle, Sponsored Post

Gear Up For An Epic Fall

Tokyo Coding Club’s Code Quest Camps 2024

September 26, 2024 | Families, Sponsored Post